Questionnaire Analysis

Questionnaire Analysis

i Asked 30 people in my questionaire all together, they are form a variety of age groups, but mostly teenages as i will be aiming the video to appeal to that age group.

1)

i wanted to find out how many people watched music videos, and unsuprisingly no one i asked doesnt watch music videos. Music videos seem to be very mainstream and a important part of peoples lives. I got the impression there isnt very many people that dont regularly watch miusic videos.


2)

I asked this question as i wanted to find out what the most popular genre of music is and i would then base my project on that genre. Pop was the most popular by far, i think this is becuase the big four often focus more 0n releasing pop music and aim to get them into the charts. I also think that pop is the most played genre of music on radio, music channels.


3)

I then asked what peoples favorite pop music video was, i would use this data and watch all the music vdieos that were put down to give my music video inspitration and get a idea on what people will expect to see in my video. The most popular music video was Justin Beiber: one time. I was expecting there to be more videos chosen but people seemed to agree on the same music videos more than once in most cases.


4)

I then asked why they chose the music video they did, i gave them four potential options they could chose and i also put a other box for any other suggestions. No one put any other options for why they chose the video. The most popular option was the 'good dance routines' option, this was expected as most pop videos have dance routines in them, i think they do this so fans of the artist can learn the dances and show them to their friends. i will attempt to implement theese results into my music video as much as i can.


5)

I then wanted to know where people watched there music videos. Once i knew theese results i could asses what the videos mean to people and how they chose to enjoy them, i would use this to help me in creating my music video. Most people said they watch there music videos at home, but also a large percentage of people said they watch music videos at there friends houses. This shows that watching music videos is a enjoyable social experience.


6)

I asked what there favorite pop artist was, i would use theese results to gather ideas of what those artists are doing with there posters and digipacks and implement some of those ideas into mine. The most popular artist was beyonce, and close behind chirs brown. The results were quite even and there was no perticular artist that took over. Most of the artists chosen have been in the charts in the last 6 months. this shows how much impact the big 4 have on the audeince and what arists they like.


7)

I then asked what people prefer music videos to be like, this would give me an idea of what to do im my music video. The most popular was the performance option. This would mean they would expect the artists to be in the shot most of the time singing there song, at a venue or a interesting location. The 'tells a story' option was also very popular so i will try and implement a mood and story into the song that helps people relate to the artist.


8)

I then wanted to know how the audeince acess the music videos and where the video would be viewed. The most popular option by far was the 'music video channels' option. This is obvious now how the music videos are acessed so i think its important that they are very apealing to the eye so they look good on large tv screens.


9)

I now want to find out what colours the audeince would expect to see on a digi pack. This is important as if the colours arent correct the digipack wont be as appealing. The most popular option was the multi coloured option, this is good as pop music is often refered to as being colourfull and up beat, so i will definatly be implementing this into my own digi pack. The second most popular was the bright colours option, this tells me that above all the audeince would most like to see a bright multi coloured style thoughout the digipack.


10)

I want to know what the audeince would most want to find inside a digipack and what would most encourage them to perchase the C.D. The most popular option was the additional photographs option. This means i will have lots of good looking colourfull photographs of the arists thoughout as the audeince want this. As the consumer often likes to copy what the artist is wearing this will be appealing as they can see other photos of there idol instead of just one on the front of the pack.

11)

I want to know what people want to see on the front of a pop advertising poster. This inofrmation will help me when it comes to creating my own. The most popular option is the large photos of artists. It is clear to be thoughout the questionaire that photos of the artist is very important as they want to be able to put a face to the artist they are listening too. Good props and setting also has a high number of selections, i will therefore try to take the photos for the poster in a good looking location with eye catching props.


12)

Its important that i ask what colours the audeince would want to see on the front of a pop poster. Over 90% of people chose the 'Bright colours' option this is very obvious that my poster must include bright bold colours that really stand out. The only other option chosen was the multi coloured option. The other options like 'black and white' and 'sophisticated colours' options didnt get any selections this shows that the audeince would not want or expect to see this on the front of a pop music poster.


13)

I want to know what the audeince would want to see on the front of the poster. The most popular option was to include the artists Facebook adress and the twitter option was almost as popular. This shows that social media is very important to the consumers and will really impact the artists image and popularity if they dont have any of them. There website and release dates are also important as they want to know when they can see there favorite artists in concert. The website is very important for the artists advertising as the internet is very popular and if they can draw more people to visit the website this should increase awearness of the artist and therefore increase C.D sales.

14)

In reply to miss dolbys comment i did a extra question to find out what music channels my target audence watch. I gave them 5 options and a other option, the other option was left blank. The most popular was MTVhits, this is understandable as it shows top of the chart music all day, the majoraty of the music it shows is pop. 4music was also quite popular as 4music is avalible to everyone as it is shown on freeview instead of a payment service like sky. These results tell me what i would most like my music video to be shown on MTVhits as its the most popular option.