The Saturdays- All fired up




I am analysing this video as kerris suggested it would be a good idea as it fits with the style i have already used and its a classic pop video. This video is a classic girl band pop video, the setting is a dark room with block lights, the girls outfits are also matching black. There is a long shot at the begining that sets the scene of the video, the shots fade in and out of shots of rippled water. As the video has a dance tune to it the video is quite fast moving with dancemoves and flashing lights. The water on the ground adds a good effect and looks good under the light. There a mid long shots and long shots of the girls all doing syncoronised dancing along to the beat of the music, this will appeal to some of the fans as they can copy the dance moves in the music video. The saturdays would be conciderd style icons, so there is close up shots of the shiny black lycra that they are wearing in some shots. The clothes the girls are wearing fits into the idea that boys want to be with them and girls want to be them, this will increase there fanbase and help with C.D sales. eo cuts from the girls dancing on there own and close up shots of there faces, the lip singing continues perfectly between them both without any mistakes, this gives the music video a smooth look to it. Having shots of the band members on there own helps the saturdays build there brand, they all have diffrent hair styles and colours and this will make them easily reconisable in the future. There are tracking shots back and forth of the band dancing in sync with the music and eachother this fits into the fast moving dance style of the video. Towards the end of the video it shows the girls in all over black suits dancing in the pools of water, this is very effective as the lights show the water spashing everywhere and gives it a fun stylish night club feel.